UK Lee Burridge & its label All Day I Dream appointed NORTH as their Music Consulting Agency to build their streaming strategy for the release of EP “Elongi”, summer 2018. On this EP, Lee, along with Belgian DJ Lost Desert, and Congolese talent Junior delivers 3 beautiful afro-house tracks.
Lee’s numbers were up 500% when handling the strategy, and the EP totalized 1 million streams in 2 months. Placement in worldwide playlists on Spotify, Deezer, Apple Music and YouTube Music were key to this success.
Listen to the Original mix here.